The Helmsley Building
The Helmsley Building
The Helmsley Building
The Helmsley Building
The Helmsley Building
Role: Creative & Design Director
Client: RXR
Agency: REA
Designer: Eva Plainer
Role: Creative & Design Director
Client: RXR
Agency: REA
Designer: Eva Plainer
Role: Creative & Design Director
Client: RXR
Agency: REA
Designer: Eva Plainer
A NEW YORK CITY LANDMARK
The Helmsley Building at 230 Park Avenue is a world-renowned New York City landmark. Built-in 1922, the once named New York Central Building, was created as part of Terminal City—construction of buildings that served as the meeting point of all newly electrified trains and Grand Central. Its iconic façade, arched viaducts, and interiors have been featured in movies like The Godfather, A.I., and The Dark Knight.
A NEW YORK CITY LANDMARK
The Helmsley Building at 230 Park Avenue is a world-renowned New York City landmark. Built-in 1922, the once named New York Central Building, was created as part of Terminal City—construction of buildings that served as the meeting point of all newly electrified trains and Grand Central. Its iconic façade, arched viaducts, and interiors have been featured in movies like The Godfather, A.I., and The Dark Knight.
A NEW YORK CITY LANDMARK
The Helmsley Building at 230 Park Avenue is a world-renowned New York City landmark. Built-in 1922, the once named New York Central Building, was created as part of Terminal City—construction of buildings that served as the meeting point of all newly electrified trains and Grand Central. Its iconic façade, arched viaducts, and interiors have been featured in movies like The Godfather, A.I., and The Dark Knight.
A NEW YORK CITY LANDMARK
The Helmsley Building at 230 Park Avenue is a world-renowned New York City landmark. Built-in 1922, the once named New York Central Building, was created as part of Terminal City—construction of buildings that served as the meeting point of all newly electrified trains and Grand Central. Its iconic façade, arched viaducts, and interiors have been featured in movies like The Godfather, A.I., and The Dark Knight.
A NEW YORK CITY LANDMARK
The Helmsley Building at 230 Park Avenue is a world-renowned New York City landmark. Built-in 1922, the once named New York Central Building, was created as part of Terminal City—construction of buildings that served as the meeting point of all newly electrified trains and Grand Central. Its iconic façade, arched viaducts, and interiors have been featured in movies like The Godfather, A.I., and The Dark Knight.